Tailoring the right message is only half the battle—we can also make sure it gets in front of the right audience. We can create comprehensive media plans using the full range of modern and traditional media opportunities, and then we can launch, monitor, and optimize campaigns on the fly.
DIGITAL / PROGRAMMATIC
Programmatic marketing is the real-time buying of ad space based on the audience and their behaviors, rather than simply relying on population segments or locations. It’s the difference between guessing who your audience is, and knowing.
In addition to social strategy and content development, we also execute social campaigns. Campaigns are monitored and optimized on the fly, and final results are reported and analyzed.
Welcome to consumer-to-consumer marketing. We use professional storytellers and creators that consumers choose to follow, which translates to real people connecting with other real people.
Traditional media such as TV, radio, and outdoor advertising are still effective tools, whether casting a wide net for a mass audience or focusing on a geographically localized one.